Custom Software Development

Fitness software

Fitness software for a trainer or studio is an app where clients work out to your videos, follow a course, pay a subscription and book live classes. Ready-made platforms for trainers cost from 9 to around 250 dollars per month; a custom app under your brand, published in the App Store and Google Play, costs 200-15 000 € (based on our 98 quotes as of 14 August 2026). We built one like this for Heal Fit.

Author:Ивелин КириловChief Technology Officer (CTO)
Managing editor:Владислав БарковManaging Director
Updated

What it includes

  • Video workouts

    An in-app video library, organised into courses and series, in Bulgarian.

  • Beginner course

    An introductory course that guides new clients step by step.

  • Preview before payment

    Clients can preview the workout before unlocking access.

  • Subscription

    A monthly subscription with card payment that renews automatically.

  • Live group classes

    Class schedule and booking a spot from the app.

  • Under your brand

    Your name and logo in the App Store and Google Play, not in another platform's directory.

How the process works

  1. 1The new client downloads the app, browses the workouts and completes the introductory course.
  2. 2They pay for the subscription by card and unlock the video library and series; the payment renews automatically.
  3. 3They book a live class from the schedule, while you see the subscribers, cancellations and revenue.

Price

€200-€15,000

Based on 98 of our quotes as of 14 August 2026

In short: a trainer platform or a custom app

Saitami's fitness app carries your name in the App Store and Google Play: workout videos, programmes, chat and card subscriptions, with no fee per client. Trainerize starts at 9 dollars per month for 2 clients and goes up to 248 dollars for a studio, while a branded app is an additional fee.

A custom app makes sense when you sell a video library and courses under your own brand, have hundreds of subscribers, want the payments and clients to be yours, or your content is in Bulgarian and aimed at a specific audience, such as the therapeutic exercise offered by Heal Fit.

Ready-made platforms and their prices

The prices are from the Trainerize page, read on 17 October 2026, in dollars. The page also shows other figures in its table, so check your plan with them.

PlanPriceClientsSource
Trainerize Basicfree1 clienttrainerize.com/pricing
Trainerize Grow9 dollars per month2 clientstrainerize.com/pricing
Trainerize Profrom 23 dollars per month; app with your branding, 169 dollars one-off5 to 200 clientstrainerize.com/pricing
Trainerize Studio Plus248 dollars per month per locationfrom 500 clientstrainerize.com/pricing

A custom app from us costs 200-15 000 €, based on our quotes; the App Store and Google Play take their share of subscriptions purchased in the app.

Heal Fit: therapeutic exercise app in the App Store

Heal Fit is an app for therapeutic and rehabilitative exercise, published in the App Store and created together with instructor Marusya Ivanova. Everything is in Bulgarian: a workout video library, an introductory course for beginners, series that guide users step by step, a preview before unlocking, a group class schedule and booking for live classes.

What to decide before building the app

These questions affect the price and timeline more than the design:

  • Payment in the app or on the website: the App Store and Google Play take a share of in-app subscriptions, while website payments have their own rules for apps.
  • How many videos and how many hours of content, and who will shoot and edit them.
  • iPhone only, or Android from day one.
  • Live classes in the app, or booking a spot at the gym.
  • Who uploads new workouts: you from an admin panel, or us.

Timeline and price

An app with a video library, courses, subscriptions and class bookings costs 200-15 000 €, based on our quotes; publication in the App Store and Google Play is part of the project. Support costs 100-350 € per month and is optional. You or your videographer shoot the videos.

What we have not done so far

We have not integrated watches or fitness bands for heart rate and steps, nor built programmes that adjust themselves based on the client's results. If you need this, we check what the device or service provides before quoting a price.

What you gain

Your studio in your pocket

Workouts, courses and scheduling in one app.

Your subscribers belong to you

Your customers and payments are not on someone else's platform.

Under your name in the App Store

The app carries your brand.

How we get started

  1. 01

    You describe the project

    A few sentences about what you need are enough.

  2. 02

    We come back with questions and a price

    We ask 2-3 specific questions and tell you the price range.

  3. 03

    We build a demo

    For a website, store or software system, we build a demo made for you.

  4. 04

    We send a proposal

    A written proposal with the exact price. We meet only to discuss the solution.

Frequently asked questions

Fitness software: €200-€15,000. The exact price is included in the written proposal.

It depends on the scope, which we set out in the proposal. For comparison, here are examples from our portfolio: KinetiX AI: in progress, since 08.2026, FIX Bulgaria: 6 months, Avanta: 4 months.

Yours. We hand over the source code and data to you.

If you wish, we can maintain the project for €100-€350 per month. We specify what maintenance includes in the quote.

Integrations we have already built: Stripe, App Store and Google Play subscriptions, and video streaming. We check any other integration and include it in the quote.

Yes, publishing is part of the project. Heal Fit, for example, is available on the App Store.

A trainer platform such as Trainerize costs 9 to 248 dollars per month. An app built by us costs 200-15 000 €, based on our quotes.

Yes, with a subscription through the App Store and Google Play or by card on the website; we decide this at the start because the stores take a share of in-app payments.

Yes, from a dashboard: video, description, course and whether it is free or included in the subscription.

The app is for a video library, courses and workout subscriptions. For a gym with memberships, group classes and entry management, see our gym software.

What do you want us to build?

You describe the project, we come back with questions and a price range, then a demo and a written proposal.

Clients we have worked with

  • Akbari Perfume House
  • Ministry of Innovation and Growth
  • Crypto.bg
  • Pelikan DTM
  • FIX Bulgaria
  • Vakarel
  • MysteryBet
  • Omega Light
  • AGA Transfer
  • KMP Build
  • modernoBG
  • Vida Luxe
  • Avanta
  • Lichtgitter Bulgaria
  • Pintor
  • Baytown Machinery
  • Labimex
  • National Elevator Company
  • Christian Center Sofia
  • ZapaziChas
  • UnitGold
  • Unit.Estate
  • Elite Call Center
  • Camélia Désir
  • Videoto
  • Pro Structura