What makes us different
We measure campaigns by orders and enquiries, not by messages sent. Every link in a message leads to a page that tracks who came from Viber and what they did, while for a shop, the order records which campaign it came from. We work only with your data: the list is yours, the consents are yours, and they stay with you. The "Contact Centre" solution at demo.mmm.software shows what Viber, WhatsApp, email and phone look like in one inbox, with the customer's history next to every message. It opens in your browser with one click.
What we do in the first month
We start with the list: where the numbers came from, who has agreed to receive messages, and how consent will be collected going forward, through the website form, in the shop and at the checkout. Without consent, we do not message anyone. We register the Viber business profile in your name or organise your existing one: name, logo, description, opening hours, and the buttons customers use to write or call you. We write automatic replies to frequently asked questions about opening hours, prices, delivery and address, and organise where questions that require a human response should go.
We prepare the first campaign: which product or promotion, which recipients, with what text and which link. You review it before sending and tell us whether it is approved or what should be changed. We send it within three business days after we have the materials and access. The first report comes after that: sent, delivered, opened, replied to and ordered.
What we do every following month
We create a campaign calendar for the month: new products, promotions, reminders and seasonal occasions. We write every message and show it to you before it goes out. We respond to opt-outs immediately: anyone who no longer wants messages receives no more. We check the automatic replies and expand them with the questions that have come up. At the end of the month, you receive a campaign report showing which text and which occasion generated orders, along with a proposal for the following month.
What we write and when
The messages that work best are the ones a customer would want to receive even if they were not advertising: the product they asked about is back in stock; their appointment is tomorrow at ten; their order has been handed to the courier; the product they buy regularly is discounted this week. We keep messages short, use the customer's name and include one link, and send no more than a few per month, because every unnecessary message leads to an opt-out. We organise occasions in a monthly calendar, and you decide which ones to keep. A message that a customer replies to with a question reaches a member of your team in the same inbox, with their order history beside it.
What you receive
A Viber business profile in your name, an organised list of consents, campaigns you can review before sending, automatic replies, conversations with the customer's history, and a monthly report by orders and enquiries. When connected to a CRM system, every conversation is stored with the customer, alongside their emails and calls.
What is not included in the price
Viber's fees for business messages are paid to Viber. Advertising on Google or Meta, shop or website development, and SMS campaigns are quoted separately.
What we will not do
We will not message numbers without consent, buy or "find" databases of phone numbers, send the same message every day, or hide the opt-out button. We will not promise you a number of orders from a campaign. We show you what the previous campaign generated and what we are changing.