How much does a CRM system cost in 2026: 3 000-29 300 € from 98 quotes
A CRM system costs 3 000-29 300 € based on 98 of our proposals, most often around 8 600 €. What you get at each price point, with real systems and solutions, what is not included in the price and how payment works.
A CRM system from us costs €3,000-€29,300, with one system most often coming in at around €8,600: measured across 98 of our quotes as of 14 August 2026, in the same group as ERP and custom software because it is priced in the same way. The price is driven by the sales process (one team with several stages or multiple teams with their own rules), the channels (phone, email, chat, Viber and WhatsApp are separate connections), and the reports: what you want to see determines what data the system collects from day one.
Below is what you get at the low, mid and high ends, with our own system and a solution you can open, what you pay separately, how payment works, and answers to the questions clients ask us: ready-made CRM or custom-built, website enquiries and the phone system.
What you get at each price point
At the lower end: customers and proposals
Customers with their full history, enquiries and deal stages; PDF proposals generated by the system; tasks and a calendar; website enquiries go straight to the customer record. We import your existing contacts from Excel or your old software. This is a CRM for one team that does not want to miss anything.
- Customers with their full history
- Inquiries and deal stages
- Quotes in PDF
- Tasks and calendar
The contacts, tasks, invoices and calendar included in every CRM we build. Open it to see the list of customers and deals.
In the middle: CRM with phone and email
Browser-based calling, call recording on the customer record, emails in the same list with an AI reply suggestion, follow-up reminders for proposals, and reports by stage and by employee. Here, the CRM system becomes the sales team's workplace, not just another programme.
- Calls from the browser
- Recording customer calls
- Emails with an AI reply suggestion
- Reports by stage and by employee
Our own system, which we use every day: CRM, browser-based phone, AI emails, proposals and invoices, tickets and automations. The proposal you receive is generated from it.
At the upper end: all channels and campaigns
Phone, email, chat, Viber and WhatsApp in one list; outbound campaigns with scripts and automatic dialling; a live dashboard; AI call scoring; quality and sales reports; and a customer portal. This is a CRM for teams with dozens of people and for companies where every missed contact costs money.
- Phone, email, chat, Viber and WhatsApp in one list
- Outbound campaigns with a script
- Live dashboard
- Quality and sales reports
A call center from scratch: telephony, call recording, a proprietary CRM with live monitoring and a team management system. Six months of work.
Related pages
What Affects the Price
The sales process
One team with several stages takes less work than multiple teams with their own rules. We define the stages together before preparing the price.
Channels
Each channel (phone, email, Viber, WhatsApp, website chat) is a separate integration with its own price in the proposal. We start with the channels your customers use most often.
Reports
What you want to see every morning determines what data the system collects from day one. A report designed after launch costs more.
What is not included in the price
Hosting and support
Support costs €100-€350 per month: servers in the European Union, nightly backups, security updates and responses to support requests. It starts when the system goes live.
Telephone lines and messages
The lines are arranged with a telecom operator, while SMS, Viber and WhatsApp incur per-message fees charged by those providers. We handle the integration; their rates are not ours.
The AI model
The reply suggestion and call scoring use an AI model billed according to the number of calls. We include an estimate in the proposal.
New functionality
A new channel, report or changed rule is quoted separately in writing before work begins. Any mistake on our part is fixed free of charge.
How you pay
Before the proposal, we show you the system with your stages and sample customers. Then we send a written proposal covering the channels, reports, timeline and support. The price is final for the described scope and changes only if the scope becomes larger, in writing.
Payment is made in stages: part when work begins and the remainder on acceptance, with the contacts imported and the team trained. Channels to be added later are listed as separate lines in the proposal.
The code and data are yours, with no per-user licence. You can export your contacts at any time.
How much does your project cost?
Based on 98 of our quotes as of 14 August 2026
What do you need?
Pricing questions
Yes: customers, deals and tasks without a phone or additional channels. This is the lower end and covers a team that currently works with a spreadsheet. The phone and other channels can be added once the team is already working in the system. A ready-made CRM subscription is cheaper at the start and more expensive after the third year; we calculate the difference with you.
Customers and proposals: around four weeks, with a working version after two. CRM with phone and email: six to eight weeks, because the phone system and email need to be connected and tested with real calls. All channels and campaigns: several months, delivered in stages.
The team works in the system, while we maintain it for €100-€350 per month: hosting, backups, updates and responses to support requests. You can add new stages, fields and reports yourself from the admin panel; a new channel or integration is quoted separately.
Yes. Website forms send enquiries directly into the CRM, to the customer record, with a call task and a Telegram notification. Enquiries from Google and Facebook ads come in through the same process.
Yes. We import them from Excel, CSV or your old software, together with any history worth keeping, and remove duplicates.
Yes, in your phone's browser, including calls. We include a separate app in the proposal only if your team works in the field without computers.
Yes, via SIP, with most operators in Bulgaria. An incoming call opens the customer and their history, an outgoing call is dialled from the system, and the recording remains on the customer record.
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